New Brand Caps Period of Expansion for Certus3

Media Release

Leading Australian program management and consulting firm Certus3 has capped a period of substantial expansion with the launch of a new brand that embodies its unique approach to program delivery.

Highlighting Certus3’s three differentiated strengths – knowledge, experience and certainty – the fresh brand is reflected in a new website that provides a gateway to insights on program and change management innovation gained from the team’s carriage of some the country’s most complex IT and business integration projects.

‘The program delivery landscape in Australia is littered with failed projects managed by relatively anonymous advisors. Our strong new brand reflects the confidence that we and our clients have in Certus3’s capability to effect large scale change, and to rescue good intentions that too often go wrong,’ said Simo Popovac, Certus3 Managing Partner.

Among recent innovations deployed by Certus3 is INSIGHTS360, an online tool that provides a high level assessment of the ‘true’ program status, analysing the impact people, through their behaviours and attitudes, have on program reporting.‘

The obvious clarity of Certus3’s brand mirrors the certainty that they bring to the highly ambiguous situations that the team is regularly engaged to fix,’ said Chen Ryan, of Squeeze Creative, the creator of Certus3’s brand and the chief impetus for its image facelift.

‘Given the success of the work undertaken to date by Certus3 and its longevity in the market, we sought to create a look and feel for the brand that was contemporary but timeless,’ he added.

About Certus3

Established in 2007, Certus3 assists organisations manage large-scale programs of work involving wide reaching organisational change. Offering program delivery and program management consulting services, the team’s growing client portfolio includes successful Australian corporations like Telstra, National Australia Bank, Woolworths, Perpetual, Asciano, and Myer.

 

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